The Price of a World Without Bees starts with a number that feels impossible to ignore: €180 for a kilo of tomatoes. Instead of speaking about biodiversity loss through statistics alone, Terre d’Abeilles and TBWA\Paris chose a more immediate language, the language of everyday shopping. At a time when conversations around pesticides and environmental protection...
The Price of a World Without Bees: Turning an Ecological Crisis Into a Cost-of-Living Reality