Since 2022, the company has successfully pioneered a business model that was previously rare in the market: selling solar components directly to end customers via e-commerce. Within just three years, solago has become the market leader in this segment in Germany. The company is now expanding into the Netherlands and Belgium. Düsseldorf, April 7, 2026 – solago, Germany's largest online supplier of solar components, is entering the Dutch and Belgian markets under the domains solago.nl and solago.be. Customers in both countries will have access to the company's full product range, which is already well established in Germany and Austria under the brand name Solarhandel24. "Our goal is to scale our direct-to-consumer online sales model for solar components across Europe. With the launch of solago.nl and solago.be, we are now reaching ... Full story available on Benzinga.com
Direct-to-Consumer Sales of Solar Components on the Rise in Europe: solago Expands into the Netherlands and Belgium
